Vintage clothing had been popular among Japanese youth since the 1980s,
but in recent years, the desire for "used feel" and "unique items" has continued,
fueling the vintage boom even further. Additionally, the influence of social media has played a role,
as today's young people are more fashion-conscious, and there are many stylish individuals.
Among them, choosing vintage or one-of-a-kind second-hand clothes over mass-produced items
allows people to express their unique style,
and since vintage clothes are often more affordable than new ones,
they are also supported for their economic benefits by young people.
Furthermore, in Tokyo, areas like Harajuku,
and in Osaka, places like Amerikamura, are home to many vintage shops,
making "vintage shop-hopping" a popular weekend activity,
which has further accelerated the vintage clothing trend.